Saturday 10 March 2012

Apple's iPhone Tops in Japan for the First Time

iPhone 4S sales

Add another notch to Apple's belt?the iPhone is now the top-selling phone in Japan, according to research firm IDC Japan. Propelled by the release of the iPhone 4S last October, Apple enjoyed the largest share of mobile phone shipments in Japan in the fourth quarter of 2011, a first for the company.

The research firm reported Thursday that Apple's iPhone shipments accounted for 26.6 percent of all cell phone shipments (including both smartphones and feature phones) in Japan from October through December, according to Kyodo News.

Fujitsu, having acquired Toshiba's cell phone business, came in second for the quarter with an 18.3 percent share of unit shipments, while Sharp was third with 15.7 percent of the market, IDC Japan reported.

It was a big quarter for handsets in the Japanese market, particularly for smartphones like the iPhone. Cell phone makers shipped 10.65 million units in the three-month period, up 15.2 percent from the fourth quarter of 2010, with smartphones making up 64.7 percent of those shipments.

Fujitsu Ltd., which took over the mobile phone operations of Toshiba Corp., was second with an 18.3 percent share and Sharp Corp. ranked third with 15.7 percent.

For the entire year, those rankings were flipped. Sharp owned 20.1 percent of the Japanese handset market in 2011, Fujitsu-Toshiba was second with 18.8 percent, and Apple was third with 14.2 percent.

Total shipments in Japan surged 15.2 percent from a year earlier to 10.65 million units, of which smartphones accounted for 64.7 percent. Handset shipments grew 5 percent for the year as a whole, with 37.96 million units shipped in Japan in 2011, the research firm said.

Meanwhile, Apple's foray in another Asian market got off to a rousing start this week. Leading Chinese carrier China Telecom began taking pre-orders for the iPhone 4S on Thursday and had already taken 200,000 within the first few hours of the offer going live, according to M.I.C. Gadget. China Telecom's plan was announced in March.

China Telecom will sell the iPhone 4S at its 2,850 retail outlets around the country and it will also be made available at electronics retail outlets.

For the top stories in tech, follow us on Twitter at @PCMag.

Source: http://feeds.ziffdavis.com/~r/ziffdavis/pcmag/breakingnews/~3/4TQZyyAk4v4/0,2817,2401407,00.asp

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